Basecamp and RSS
If you haven’t yet taken a look at Basecamp from 37 Signals, you are missing out on a low cost way to communicate with your clients, keep your transaction details organized and accessible from anywhere.
It’s been around a while and it just keeps getting better.
Basically, Basecamp is “project management” software. I don’t know about you, but whenever I hear that phrase, project management, I usually get a shiver down my back as I picture being stuck in some hot, windowless office listening to corporate folks talk about “time-boxing” something and making up excuses for not getting anything done.
In this case, we’re going to simplify the definition of project management to this: keeping your stuff organized and making it easy to communicate with everyone involved.
Now Basecamp is not about real estate. It is about communication – making it simple and clear.
I’ve been using Basecamp for a few years now. I’ve used it to track web design projects, marketing campaigns, writing projects and to help me organize and streamline communication with clients.
You can communicate with your clients, track your todo lists, schedule events and a “whole lot more.”
The best part about Basecamp is that it ends the need for the endless stream of emails back and forth between you and your clients. In fact, by using RSS (the same technology you use to keep up with your favorite blogs), all of your messages are delivered right to your clients’ computers.
There is a 100% chance of your messages getting through. No SPAM filters or anything to stand in your way. Plus, all of the messages are stored on the system and are completely searchable. So the next time you have to go looking for that message you sent about ____________(insert important topic here), you can find it in a few seconds.
Basecamp has just enough features for you to be productive in a very short time.
